I co-founded the first Hispanic and Latino Employee Resource Group, “Conexión” in the history of Avison Young to elevate and recognize Hispanic and Latino professionals. I developed a brand identity system to represent the Employee Resource Groups’ unique affinity and cultural mindset. Distinguish the ERGs from other initiatives, provide instant recognition at events, display well on social media, and create branding for promotional items and giveaways. 

- Branding, social media, events, communications, presentations